app store 100% hand curated

“Developers put so much work into their games, but they should put as much time and energy and love into selling the game as they do building the game.”

Michael Ehrenberg, Mobile Gaming USA 2014

“He went on to explain that the App Store is “100 percent hand-curated,” and when it comes to App Store Managers “You can’t pay them off or talk to them, they are the sole keyholders for featuring games.” Apple, he explained, are extremely sensitive about how their products look from the outside. Creating a high quality gameplay experience with fluid monetization and utilizing new and exciting features is the best way of getting noticed.

Slightly contradictory points; put more effort in to selling your games and create a great game experience and it will be featured… while contradictory, probably good advice on both counts.

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