eyes make you honest


Research has shown that human eyes have a big impact on how we behave. Eyes make something real, and make it personal. When something is real and personal, we tend to behave ‘better’ or more honestly.

We appear to accept or imbue non human things, especially TV or computer screens with human characteristics when provided only the slightest humanizing encouragement, and the we respond to them as if they were human.
see ‘Media Equation


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