challenging your decision making thinking
1. Whenever possible, consider alternatives
2. Reframe the question
3. Correlation doesn’t equal causation
4. Never forget the sample size
5. Anticipate your impulsivity
People find it difficult to predict just how far off course their emotions can pull them. It’s all about planning ahead.
6. Make contingency plans
Humans are better at concrete goals.
7. Make important decisions when relaxed and rested
8. Weigh costs against benefits
Research shows that our minds prefer to consider either costs or benefits; taking both into account takes considerable effort. We often forget is the ‘opportunity cost’
9. Imagine your decision will be spot-checked
10. Distance yourself
Big decisions are always better made after a night’s sleep.
11. Beware the vivid, personal and anecdotal
12. All decisions are not equal
13. Be rational!

