trigger imagination through story
Real Characters - you have to identify yourself in the characters
Mystery - it triggers the imagination
Rhythm - there are some timings which the experiencer expects a certain reveal or change
Questions - create more insight in to yourself or the world
Anticipation - triggers the imagination
Surprise - shake up the experience
Depth - creates the illusion in the imagination that the world exists
Contrast - makes the original richer and more valuable. Contrasts are the basis of good story
Climax - pays off the anticipation
